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alix light perez

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  • Work
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Creative direction. Brand evolution.

Let’s elevate your brand. When your goals are high and your checklist is long, it becomes easy to talk to yourself. That’s where I come in. I bring fresh perspective to visuals and messaging, offer clear direction, and bridge the people behind products with the people who buy them.

I’m a mission-driven creative with a passion for innovation and a strategic, custom approach to projects of all shapes and sizes.

After nearly a decade at Vogue and Glamour magazines, I moved to the business side of the fashion and beauty industries—to help shape the products I’d been writing about at magazines. This editorial foundation means that I know how to reach target demographics that are both broad and specific—and I help build brands, campaigns and products that are true to you and speak volumes at every touchpoint.

I’ve been in-house at various Estée Lauder Companies brands, including ORIGINS, Clinique and LAB SERIES, but I take on freelance projects when possible. Previous clients include bareMinerals, GLAMGLOW, Koh Gen Do and more. I’d love to hear about you—let’s connect!

 

 

Info


Virtually worldwide.

Physically in New York. 

alix.slp@gmail.com

 

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